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Álvaro Carvalho

Creative / Art Director & Graphic Designer / On•Off

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Electrolux / Refreshing Bus Stop

‘Refreshing bus stop’ was an interactive project carried out for Electrolux in Sao Paulo, Brazil.

 

Challenge

Create an interactive experience involving potential consumers and Electrolux products.

 

Idea

Developing a bus stop that offers a unique experience to consumers.

Through displays adapted with Electrolux products, users could control the temperature of bus stops according to their needs and even have a glass of water, just by clicking on the product controls on the displays.

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